Best Labels for Brazilian Phonk: Where to Release Your Tracks
A real breakdown of the phonk label landscape from inside the scene. Which labels are worth submitting to, what deals actually look like, and how to avoid getting burned.
In Brazilian Phonk, the label you choose determines how far your track reaches. A weak distribution partner gets your song buried in algorithms, predatory deal terms steal your royalties, and labels that don't understand phonk promotion waste your viral potential.
Whether you are producing 130 BPM Montagem, high-energy swing funk, or aggressive sample funk, generic music labels will not cut it. You need partners who understand edit culture, short-form video algorithms, and the specific sound design that drives phonk virality.
Here are the labels that actually matter in the phonk scene right now.
---
1. Black17 Media (The Original Viral Machine)
Black17 Media is the most influential label in phonk history. From 2020 to 2025, they operated as a viral catcher: they watched for artists with potential and contacted them directly because they had a viral song. Most artists accepted, and Black17 made millions. But here's the thing: artists also got paid fairly. Everyone was happy.
Their influence on phonk is unbelievably high. Viral songs like NO BATIDÃO and everything else quickly made them earn tens of millions of dollars in no time.
Deal structure:
- Revenue split: 30/70 (30% to Black17, 70% to artist). This is very artist-friendly.
- Contract type: Recoupable, but with fair terms
- Current focus: They slowed down on direct signings when Brazilian Phonk became popular. Instead, they launched sub-labels specifically for Brazilian Phonk distribution.
Why they matter:
- Massive TikTok and YouTube Shorts promotion network
- Direct Spotify editorial playlist connections
- Proven track record with the biggest viral phonk hits
- Many phonk artists have loved them for years
Link: Black17 Media
---
2. Rubix Records (The Leading Brazilian Phonk Label)
Rubix Records is Black17's sub-label, and it is currently the leading phonk label among all the labels out there. If you are producing Brazilian Phonk specifically, Rubix is the label with the most reach and experience in that subgenre.
What they offer:
- Specialized Brazilian Phonk distribution
- Access to Black17's promotion infrastructure
- Experience with the biggest viral Montagem tracks
- Strong connections with edit communities
Link: Rubix Records
---
3. The Other Major Labels
The phonk scene is massive, and these are all multi-million dollar labels with real influence. Many of them blew up specifically because of Brazilian Phonk:
The Big Names:
- Void — The Spectrum — PCR — Enarma
- ∑lysium — Sketch Music — Lunar — Tribal Trap
- Oto8 — Echo8 — Polaris — Vision Records
- MNCR — 25/7 Records — MEDIAHATE — Vyrus
- INTERTONE — Zime Media — TAS Records — OVG!
- Prime Era
All of these are real, established labels with significant reach. The phonk label scene exploded alongside Brazilian Phonk, and these aren't small indie operations anymore.
---
What Makes a Phonk Label Worth Signing With?
Not all labels are created equal. When evaluating a label, keep these three factors in mind:
Transparent deal terms — You should know exactly what you're signing before you sign it. Revenue split, contract length, what happens if the track doesn't perform. If a label won't give you clear, written terms, walk away.
Artist-friendly splits — The industry standard in phonk is 50/50. Black17's 30/70 is exceptionally generous. If a label is taking more than 50%, they better be offering something massive in return.
Real promotion — The label should actually promote your release, not just upload it and hope. Look for labels with proven TikTok, YouTube Shorts, and Spotify editorial playlist connections.
Red flags to watch for:
* Vague terms or pressure to sign quickly
* No reversion clause (they want to own your masters forever)
* Hidden fees that get deducted before you see your share
* No royalty reporting (you can't verify you're being paid correctly)
---
The Broke Records Lesson
This is worth mentioning because it's a real example of what can go wrong.
Broke Records is a label that scammed ATLXS, an Italian phonk producer who had 24 million monthly listeners with his viral song Passo Bem Solto. He sued them after discovering the deal terms weren't what he thought they were.
This is public information that you can find on Reddit and news sites. The lesson isn't that all labels are bad, it's that you need to read every word of what you're signing, no matter how legitimate a label seems.
---
How to Choose the Right Label
If you want maximum viral reach — Black17 Media or Rubix Records. They have the biggest promotion networks and the most experience turning phonk tracks into viral hits.
If you want artist-friendly terms — Look for labels that offer 50/50 splits, non-recoupable deals, and master ownership. Arvion Music operates this way.
If you want to keep 100% of royalties — Consider a sub-label tier where you pay a monthly fee for services instead of splitting revenue. Arvion offers this at $250/month (Indie) and $500/month (Pro).
If you are just starting out — Self-distribution through DistroKid or TuneCore is a valid option. Keep 100% of your royalties, learn the process, and build your audience before signing with anyone.
---
Release Your Track
The phonk label scene is full of real opportunities, but also real risks. Do your research, read every contract, and don't sign anything you don't understand.
Submit your track to Arvion Music and get distribution to 80+ platforms with transparent deal terms, sample clearance support, and phonk-specific expertise.
Last updated: September 5, 2026